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PRESS RELEASE

CommercialTruckTrader To Unveil Redesigned Web Site

Norfolk, VA - March 1, 2007

Contact:
Bobby Parks
CommercialTruckTrader Marketing
(757) 351-7156
bobby.parks@dominionenterprises.com

Norfolk, VA - November 1, 2007

CommercialTruckTrader, a leader in the commercial/work truck classifieds industry, announced today that it will unveil its redesigned website. The new site will feature a simpler graphic layout, improved search, expanded content and enhanced dealer positioning designed to attract, engage, and retain visitors longer.

The new design, based on customer research and Web analytics, allows users to quickly find useful information. A vast amount of relevant truck-specific content has been added to the site. Dealers now have the opportunity to more precisely target customers who are searching for their products and services, driving more qualified leads.

The new site will feature:

  • An optimized homepage design geared to quickly serve up more relevant, meaningful content to different audience segments, be it consumers, dealers, or manufacturers.
  • An intuitive user interface based on the three drivers of classified advertising - "Finding", "Researching", or "Selling" a commercial truck. The layout allows customers to navigate the site to find exactly what they are looking for quickly and easily.
  • Integration of Internet standard banner sizes, allowing advertisers to deploy standard advertising packages without modification.
  • Improved search capabilities, sharpening the results to more precisely match the request.
  • Expanded search results, taking the returned value from 200 to 1,000 products, in line with industry standards used by companies such as Google.
  • Rich, relevant content including vehicle specifications, press releases, industry news, lifestyle features, information and more.
  • Information on more than 85,000 work trucks, products and services.

About CommercialTruckTrader
CommercialTruckTrader.com is owned and operated by Dominion Enterprises. Formed in 1991, Dominion Enterprises is the nation's leading publisher of specialty classified advertising publications, including over 750 paid and free magazines such as Auto Trader, For Rent, Harmon Homes and The Employment Guide. Dedicated to satisfying consumer demand for efficient targeted advertising, these magazines are complemented by their more than 40 market leading Internet sites (Traderonline.com, ForRent.com, Homes.com and Roomsaver.com), each designed to serve a specific category like the automotive, specialty vehicle, apartment rental, homes for sale, employment and lodging segments. It also provides website hosting services for over 12,000 real estate agents, car dealers, and other specialty vehicle businesses. With over 335,000 outlets, it boasts the largest paid and free distribution publication network across the U.S.; and it operates 11 regional printing plants. Dominion Enterprises' over 10,000 employees serve its customers through offices in most major cities in 47 states

Our number one goal is to provide the best service possible for our users. As a division of Dominion Enterprises, CommercialTruckTrader.com can boast the very best in technical support, hardware and software to ensure that we are always ready when you need us. We are also always looking for ways to make our site better and encourage you to contact us with any complaints or suggestions.

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